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Analytical cookies measure the number of visits and the activity carried out on the website, in order to make improvements to its operation and navigation (for example, reducing the number of clicks needed to reach the pages or functions most used by the user). They help to better understand how users act on the website, always anonymously.
Marketing cookies store information through the continuous observation of users' browsing habits (for example, articles or videos visited), which allows a profile of the user to be developed so that the advertising and/or information shown is personalised and adapted to the user.